The best way to gain an audience is to take shots at someone who already has one. Rappers do this all the time, and it always works out great for them.
So why not apply it to your business model? Being divisive will get you some attention. But is it the right kind of attention? Are the gurus telling you the whole story when they say you need to pick an enemy and start throwing rocks at them?
Is there a better way?
This week’s podcast is all about that. Landon gives his thoughts on why you shouldn’t listen to those gurus. Then he tells you why you shouldn’t listen to him either. Confused yet? Good, you should be. It’s a nuanced issue and people screw it up way too often.
Tune in and you’ll discover:
And here’s a link if you’re looking to book an interview.
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