The True Art of Not Giving a Fuck

Clients can smell desperation like a dog smells fear. It reeks, and when they smell it, they run the other way.   So, how do you attract new clients, even when you have none to fall back on?   Positive indifference, that’s how.   This isn’t just faking confidence. It’s not a douchecanoe tactic like the Take Away” offer. It’s just being honest in your sales process in a way that helps you close high ticket clients like it ain’t no thing.   Want that for your business?   Listen to this episode.